SINGLE-HANDEDLY ENDING THE OUTDOOR SLEEP-LOSS EPIDEMIC
“I founded CRUA in 2015 to solve a problem that had been bugging me since my childhood. Why did tents have to be so cold, hot, bright, noisy - so uncomfortable? Why couldn’t they insulate the occupants properly? I always felt that the lack of a good night’s sleep had a negative impact on my outdoor experiences, and I was not alone. Fast forward a couple of decades, and today CRUA has supplied 20,000+ climate-regulating products into more than 100 countries - and we’re just getting started! Our team would like to welcome you to our community, where passion for the outdoors and comfort are one.”
Our vision is to provide campers everywhere, with the best night’s sleep in the wild.
MEET OUR TEAM
Guan Rong Loke
Our dedication to innovation is embodied in our groundbreaking Culla tent insert as it elevates camping to new heights for comfort and adaptability outdoors. As pioneers, we challenge the status quo and invite a community of adventurers to rediscover the thrill of nature without compromising on the warmth and shelter they crave. CRUA empowers explorers to journey beyond the familiar and forge their path through the wild with the solace of home.